70% of German small businesses use digital platforms to sell their services.

70% of German small businesses use digital platforms to sell their services.

According to a report from www.presseportal.de, GoDaddy, a website and domain provider, has published the first results of a survey on the situation of German small businesses. The survey shows that 70% of German small businesses use a digital platform to sell their services and products. Furthermore, 64% of the small businesses surveyed worldwide use online sales as an important source of income; in Germany the figure is even 67%. In addition, 70% of German survey participants use a digital platform to sell their products or services.

These results show that small businesses in Germany are increasingly recognizing the importance of an online presence and are actively using it. The survey also reflects entrepreneurs' general interest in digital activities, such as creating a website, designing a company logo and using social media profiles.

The fact that 70% of German small business owners are under 40 years old shows that German small business is increasingly being shaped by younger, digitally savvy people. These generations have a clear understanding of the opportunities and possibilities of digital sales.

This development is already having an impact on the market, the consumer and the industry. The increased use of digital platforms for sales means that companies have new opportunities to make their products and services available to a larger audience. This can lead to increased sales and expansion of the market. At the same time, however, businesses need to ensure they are using their online presence effectively and keeping it up to date to keep up with the competition.

The increasing importance of online sales can also have an impact on consumers, as they now have a greater choice of products and services from different sources. This can lead to increased competition among companies, which can lead to lower prices and better customer service.

Overall, the GoDaddy survey shows that German small businesses are undergoing a digital transformation. The increased use of digital platforms for sales offers new opportunities for companies, but also presents challenges in competition and maintaining an online presence. Companies should therefore make sure to invest in their digital infrastructure and presence in order to be successful in the long term.

Source: According to a report from www.presseportal.de