Maverix secures GSR as crypto capital partner: A new market leader?

Maverix secures GSR as crypto capital partner: A new market leader?

On May 15, 2025, Maverix Securities brought on crypto investment firm GSR as a capital partner. GSR, headquartered in London with offices in the USA, Europe and Asia, has been active in the crypto sector since 2013 and is one of the most established trading companies in the industry. With this partnership, GSR will have a seat on the Maverix Board of Directors, represented by Alain Kunz, Managing Director in Switzerland. This strategic collaboration aims to develop a regulated product universe for professional investors.

GSR offers market making, algorithmic trading and liquidity solutions specifically tailored to the needs of institutional investors. A lot of emphasis is placed on structuring: products such as exchange-traded products (ETPs), hedging instruments and tailor-made index solutions are planned. According to Maverix and GSR, the first financial products are expected to come onto the market in the second half of 2025.

Crypto investments for institutional investors

Interest in crypto investments is constantly increasing among institutional investors, as the Das Investment platform also notes. Investors are increasingly turning to passive investing to benefit from market developments and diversify their portfolios. Key requirements are security, liquidity and compliance, which are essential for the successful integration of crypto into traditional investment strategies.

Bitcoin is often viewed as a core part of an institutional crypto portfolio. The leading digital asset offers protection against inflation and serves as a store of value. Institutional investors are well advised to invest in a momentum-weighted index of significant crypto assets to maximize their growth potential while diversifying risk. Flexible allocation is crucial here in order to adapt to different market cycles.

Growth-oriented portfolios are particularly useful in bull markets. In downward phases, however, defensive strategies should be pursued. A combination of market-neutral funds and growth-oriented investments can help to optimally balance risk and return. According to experts, hybrid strategies that combine both traditional and crypto-based investments are gaining importance. These approaches find their place in a rapidly changing financial environment in which arbitrage and quant strategies are also increasingly being used.

The Future of Crypto Investments

Future trends in the crypto market range from decentralized finance (DeFi) to non-fungible tokens (NFTs) to the tokenization of traditional assets. DeFi has the potential to revolutionize financial services through smart contracts without intermediaries, while NFTs enable tokenized ownership of digital and physical assets. These developments could significantly improve trading on the blockchain.

Strategic investing and flexibility are seen as crucial to long-term returns. The head of crypto asset manager Swissone Capital, Steffen Bassler, emphasizes that a well-thought-out strategy is the key to success in a rapidly developing market. The financial sector is looking forward to the coming months, especially to the new products that Maverix and GSR plan to bring to market in collaboration.

Overall, it is clear that developments in the area of ​​crypto investments are characterized by both technological and strategic innovations. The collaboration between Maverix and GSR could be a significant step towards establishing regulated crypto products for professional investors.