Trump and the crypto revolution: This is how the family now trades Bitcoin!
Optimism in the crypto market: Trump expands crypto empire with stablecoins and meme coins, while Bitcoin remains near all-time highs.

Trump and the crypto revolution: This is how the family now trades Bitcoin!
Developments in the cryptocurrency space under the aegis of President Donald Trump have caused a stir in recent days. With constant optimism in the crypto market, with Bitcoin currently trading at $109,000 - close to its all-time high - attention remains focused on Trump's plans. While US stock markets are closed for holidays, this does not have a negative impact on market sentiment. Trump's recent tariff announcements have been withdrawn, further fueling a positive rally.
Trump is now celebrated as a proponent of crypto-friendly policies while simultaneously building a sprawling crypto empire. The Trump family is involved in several projects, including its own NFT collection, which was launched before his administration. This is the prelude to the launch of the $TRUMP meme coin, which was introduced shortly before Trump's planned second term in office. Melania Trump followed this move with the launch of the $MELANIA meme coin just three days later.
Criticism and opportunities in the crypto market
However, there are critical voices: Investors who entered the market at its peak have sometimes suffered heavy losses. In addition to the meme coins, the Trump family also has a stablecoin called $USD1, which has reached a market cap of over $2 billion. Trump himself owns a 20 percent stake in a Bitcoin mining company, American Bitcoin. Analysts suspect that the Trumps are active in the crypto sector to support the price of Bitcoin, with price targets for Bitcoin of $200,000 to $250,000 by the end of the year.
In terms of new products, the BTC Bull Token ($BTCBULL) is mentioned, which allows investors to earn real Bitcoin when the price rises. Token burns and airdrops are linked to Bitcoin’s performance. The presale of the token is already showing high demand, with over $6.4 million invested.
Expanding engagement
Trump's move to expand his involvement in the cryptocurrency space also includes the launch of a new dollar-backed stablecoin. World Liberty Financial, a crypto company that Trump co-founded last year, plans to launch the USD1 stablecoin. This is tied to the US dollar at a ratio of 1:1 and could be promising for commercial transactions. Zach Witkoff, co-founder of World Liberty Financial, explained that this digital dollar is of interest to both sovereign investors and large institutions.
This step becomes even more relevant in the context of a current congressional bill to improve conditions for stablecoin companies in the US. Trump is also entitled to 75 percent of World Liberty Financial's net profit after expenses.
Furthermore, Trump Media & Technology Group Corp. announced. (TMTG) is partnering with Crypto.com to launch new exchange-traded funds (ETFs) for investors. These funds are intended to offer a “Made in America” focused selection of cryptocurrencies and securities. Trump's TMTG is the parent company of his social media company Truth Social, where he has a majority stake and is the largest shareholder. The announcement of these initiatives has already resulted in an increase in TMTG's share price.
Trump has transformed himself from a cryptocurrency skeptic to a prominent supporter of digital assets, aiming to make the US the “cryptocurrency capital of the world.” While its previous meme coins saw short-term price increases, it remains to be seen how the new initiatives will impact the market.
Wall Street Online and AP News have summarized and analyzed these developments.