ADAC survey: Almost half of drivers are open to changing their car insurance

ADAC survey: Almost half of drivers are open to changing their car insurance

According to a report by www.presseportal.de,

According to a survey by ADAC Autoversicherung, almost half of drivers in Germany are considering changing their vehicle insurance. 46 percent of respondents are open to changing insurance, while 51 percent said they do not want to change. The 30 to 39 age group is particularly willing to change, while older drivers are more likely to want to stay with their current insurance. The performance and service also play an important role for many drivers, although the price is not always the deciding factor.

These figures show a significantly increasing interest among German drivers in changing their vehicle insurance. An increase of 46 percent compared to the previous year is a clear sign that the willingness to change has grown. This increased interest could lead to increased competition among insurance companies in the coming months as they compete for the attention of consumers willing to switch. It can also have an impact on tariffs and offers, as insurance companies try to offer more attractive benefits and services in order to attract or retain customers.

Age trends suggest that insurance companies may need to adapt their offerings and advertising strategies to the different needs and preferences of different age groups. In particular, the increasing willingness of younger drivers to switch could open up new opportunities for tailored tariffs and offers to appeal to this target group.

Overall, the survey results reflect increasing interest and momentum in the auto insurance market, which has the potential to lead to changes in the industry. Insurance companies should closely monitor these trends and adapt their strategies accordingly to remain competitive and meet the changing needs of consumers.