One in two people would like AI help with insurance applications!

One in two people would like AI help with insurance applications!

Artificial intelligence (AI) could play a crucial role in the insurance sector in the future. A current survey by the digital association Bitkom shows that around half of Germans would like AI to help them fill out insurance applications. This survey was carried out among over 1,000 people aged 16 and over in Germany. There is a high level of openness to digital help, particularly among younger and middle age groups.

Interest is particularly strong among 30 to 49 year olds, 53 percent of whom would like to use AI in the application process. But 52 percent of 16 to 29 year olds and 46 percent of 50 to 64 year olds are also open-minded. Even 38 percent of those over 65 could imagine using AI help. This shows that acceptance of modern technologies exists across a broad age segment, indicating increasing trust in digital solutions.

Desire for support in various areas

The survey also found that 39 percent of respondents want an AI that reviews their existing policies and makes suggestions for improvements. In addition, 40 percent would like an AI that answers questions about existing insurance coverage. In times of life events such as marriage or moving proposals, 45 percent of respondents are interested in an AI that helps adjust or terminate contracts. These figures underline the potential of AI in customer service in the insurance industry, emphasizes Lukas Spohr, Bitkom expert for digital insurance.

Despite the positive response in many areas, there are also concerns. Only 25 percent of respondents would accept an AI that recommends insurance offers based on health or fitness data. Many people are similarly skeptical about using AI to analyze damage photos. Only 24 percent of those surveyed would trust AI that assesses this type of damage and calculates compensation.

Skepticism in sensitive areas

This skepticism makes it clear that while AI is widely accepted for everyday service and bureaucratic issues, the handling of sensitive data and financial decisions can provoke a different, critical perspective. The survey suggests that knowledge about the responsible use of AI in the insurance industry needs to be promoted to address concerns and realize its full potential.

The possibilities of AI are promising, but the trade-off between technological progress and data protection will be a central issue in further development. A balance could not only revolutionize customer service, but also significantly increase consumer trust in digital solutions.