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February 17: New Digital Services Act for digital service providers - What financial professionals need to know
According to a report by rp-online.de, February 17th is the date for the introduction of the “Digital Services Act” (DSA), which creates rules for the behavior of digital service providers. This change is expected to have an impact on the market and the financial industry. The new rules are intended to make it easier for consumers to report illegal content online, which then has to be checked by companies. In addition, companies are prohibited from displaying advertising based on sensitive personal data, such as political opinion, sexual orientation or ethnicity. These changes are likely to require digital service providers to rethink their business models and advertising strategies. The ban on advertising based on sensitive...
February 17: New Digital Services Act for digital service providers - What financial professionals need to know
According to a report by rp-online.de, February 17th is the date for the introduction of the Digital Services Act (DSA), which creates rules for the conduct of digital service providers. This change is expected to have an impact on the market and the financial industry.
The new rules are intended to make it easier for consumers to report illegal content online, which then has to be checked by companies. In addition, companies are prohibited from displaying advertising based on sensitive personal data, such as political opinion, sexual orientation or ethnicity.
These changes are likely to require digital service providers to rethink their business models and advertising strategies. The ban on displaying advertising based on sensitive personal data could lead to personalized advertising being restricted in the digital space. Companies may need to develop alternative advertising strategies to reach their target audiences and increase their sales.
In addition, it is expected that companies will need to dedicate additional resources to review reported content to comply with the requirements of the DSA. This could lead to increased costs that impact companies' financial performance.
Overall, the Digital Services Act is expected to have a significant impact on the digital services market and could potentially bring changes to the advertising landscape and additional costs for businesses. Financial professionals should keep an eye on these developments and closely analyze the impact on individual companies and the market as a whole.
Read the source article at rp-online.de