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Cashless payment: Ho Chi Minh City launches festival for the future!
On June 2, 2025, Cashless Day 2025 in Ho Chi Minh City will aim to promote digital payments and change consumer habits.
Cashless payment: Ho Chi Minh City launches festival for the future!
On June 2, 2025, “Cashless Day 2025” was officially launched in Ho Chi Minh City. This initiative aims to highlight the benefits of digital payments and bring lasting change to consumer habits. The press conference was organized by the State Bank, the People's Committee of Ho Chi Minh City, the Payment Department, the Banking Times newspaper, Tuoi Tre and the Ministry of Industry and Commerce of Ho Chi Minh City and Napa. The motto of the campaign is: “Cashless payments promote the digital economy”. vietnam.vn reports that…
The program includes a series of activities that will continue until the end of 2025. A central event will be the “Cashless Festival – Ting Ting Day”, which will take place on June 14th and 15th, 2023 in the Nguyen Hue pedestrian zone. With an expected attendance of up to 100,000 people, the festival offers four main areas:
- Ting Ting Now! – Darstellung des Entwicklungsverlaufs des bargeldlosen Bezahlens in Vietnam
- Ting Ting, Wow! – Simulation des Alltags mit bargeldlosen Zahlungsprodukten
- Ting Ting Leben! – digitales Convenience-Center für bargeldloses Essen und Einkaufen
- Ting Ting Show! – Kunstbühne mit einer E-COINCERT-Musiknacht
In addition, various activities such as live streaming, a Financial Arena game show, workshops and interactive mini-games are planned.
Workshops and campaigns to promote digital payments
Another important part of the festival is the workshop “Cashless Payments: Driving Digital Economic Growth”, which will take place on June 14th at 8 a.m. in the Rex Hotel. This workshop will analyze the role of digital payments and propose solutions for the future up to 2030. In addition, the “Summer Shopping 2025” promotional program starts from June 15th to September 15th and the “Spring Shopping 2026” from November 15th to December 31st. These promotions combine traditional and online promotions, including highlights such as “City Sale” and mobile sales to support workers.
The digitalization of payments is witnessing a rapid increase worldwide, particularly due to the influence of the COVID-19 pandemic, which underpinned the trend of avoiding cash. Payment is increasingly made via mobile wallets, contactless cards or QR code scanners. moneydigest.com reports that…
In the US, for example, cash use in business transactions fell from 40% in 2012 to 18% in 2022. However, access to the internet remains a challenge, with 37% of the world's population - equivalent to around 2.9 billion people - having never used the internet in 2022. Network coverage can hinder progress, particularly in rural and disadvantaged areas.
In addition, experts predict that a hybrid payment method consisting of cash and digital payment options will become increasingly important by 2025 in order to meet the different needs of consumers. Even though digital payment systems incur potentially high fees and obstacles such as a lack of digital literacy exist in developing countries, the trend towards cashlessness is unstoppable.