Financial expert gives tips for bargain hunting: Singles Day, Black Friday and Cyber ​​Monday - how much discount is there?

Financial expert gives tips for bargain hunting: Singles Day, Black Friday and Cyber ​​Monday - how much discount is there?

According to a report by www.merkur.de, November is characterized by bargain promotions such as Singles Day, Black Friday and Cyber ​​Monday. According to a study by the comparison portal guenstiger.de from 2022, Singles Day in Germany was rather disappointing compared to other promotional days. The prices remained almost the same for over 200 selected products, with only a few higher discounts in the double-digit range.

With regard to Black Friday, it is recommended to focus on this promotional day, as discounts of up to ten percent are possible on average and in some areas even 13 to 15 percent. According to the analysis by guenstiger.de, prices on Cyber ​​Monday, on the other hand, fell by an average of five percent compared to the previous month of 2022.

As a financial expert, it is important to emphasize that such discount promotions can have a direct impact on retail and e-commerce. Especially in the weeks surrounding Black Friday, these promotions can lead to increased sales as consumers are attracted to the attractive offers. This can have a positive effect on the balance sheets of the companies involved and therefore also have an impact on the market.

However, it is advisable that consumers compare prices from different providers even during such promotional days in order to actually benefit from the best bargains. You should also make sure that the offers actually represent real discounts, as not all discounts during these promotional days are actually as worthwhile as they seem at first glance.

The analysis from guenstiger.de provides an insight into past promotional days and can help consumers to better prepare for the upcoming bargain days. However, it remains to be seen how Singles Day, Black Friday and Cyber ​​Monday will develop in 2023 and what impact they will have on the market.

With regard to the financial industry, such promotional days can also have an impact on consumer behavior and thus on the sales and profits of retail companies. Preparing for these days of action and analyzing past data sets can help make informed forecasts and make strategic decisions to best benefit from these days.