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Craft meets enjoyment: Bayreuth's creative young talents inspire!
Find out more about the “Kaufleute meets Handwerk 2.0” event in Bayreuth, which combines craftsmanship and commercial knowledge.
Craft meets enjoyment: Bayreuth's creative young talents inspire!
On May 23, 2025, the event “Merchants meets Crafts 2.0” took place in the Ecological-Botanical Garden of the University of Bayreuth. This initiative brought together aspiring master bakers and confectioners from the Chamber of Crafts for Upper Franconia as well as commercial trainees from Gedikom GmbH to develop and present innovative products. The event is part of an ongoing project that started with a kick-off event on May 16, 2024 and aims to promote regional culinary delights.
Six teams competed against each other in this competition and impressed with their craftsmanship and creativity in the field of marketing. The “geranissimo orange” team secured the first prize of 500 euros, while the “berrycha taco” team was awarded a voucher for 200 euros for second place. The products were developed with botanical garden herbs in mind, including lemon marigold, scented geranium and pipicha.
Project content and involvement of visitors
The teams had the opportunity to put their ideas into practice on May 22nd. In a manufacturing phase, the products were calculated and content was created for social media. Visitors were actively involved during the presentation and sale in the Botanical Garden. Live cooking processes, a competition and small gifts created a welcoming atmosphere. The donation proceeds totaling 1,200 euros will benefit the Botanical Garden's support group and will enable the purchase of a new bench.
A jury of five members, including industry experts such as Julia Grommes and Prof. Dr. Sebastian Ferfas, assessed the teams' performances. The focus of the event and the project was on combining craftsmanship with commercial knowledge and thus sustainably promoting training in the field of culinary arts.
The ecological botanical garden in Bayreuth
The Ecological-Botanical Garden, which is located on the campus of the University of Bayreuth, has a total area of 16 hectares and is a popular excursion destination, especially in the warm months. It attracts visitors not only for its flora, which includes plants from different continents, but also for regular events such as tours and art exhibitions.
Around 5,000 plant species from different tropical climate zones can be found in the garden's greenhouses. In total, around 12,000 plant species grow in the open-air area, including numerous medicinal plants, grains and vegetables.
The research and preservation of endangered plant and animal species is the focus of the botanical garden's work. To date, over 1071 animal species have been documented, including 169 vertebrates and 902 invertebrates. Visitors to the garden can also experience an unofficial petting zoo with sheep and exercise on a barefoot course. For your physical well-being, there are additional gastronomic offerings dedicated to regional products.
The botanical garden's opening hours are Monday to Friday from 8 a.m. to 7 p.m. for the outdoor area, while the greenhouses are accessible Monday to Friday from 10 a.m. to 3 p.m. and on weekends from 10 a.m. to 4 p.m. The commitment of the garden and the actors behind “Kaufleute meets Handwerk 2.0” impressively shows how handcrafted production can be combined with ecological sensitivity.