RTL Group corrects forecasts: sales and share prices are on the decline
According to a report from www.faz.net, the television company RTL has revised its forecasts for 2023 downwards for the second time. Instead of sales of 7.3 to 7.4 billion euros, sales of only 6.9 billion euros are now expected. The result is also expected to be significantly lower than last year, at just 900 million euros. European advertising markets remain weaker than expected, which has led to this correction. However, the poor RTL figures are overcompensated by the parent company Bertelsmann. Nevertheless, RTL shareholders reacted sensitively to the pessimistic outlook and current figures, resulting in a loss of almost 5 percent...

RTL Group corrects forecasts: sales and share prices are on the decline
According to a report by www.faz.net, the television group RTL has revised its forecasts for 2023 downwards for the second time. Instead of sales of 7.3 to 7.4 billion euros, sales of only 6.9 billion euros are now expected. The result is also expected to be significantly lower than last year, at just 900 million euros.
European advertising markets remain weaker than expected, which has led to this correction. However, the poor RTL figures are overcompensated by the parent company Bertelsmann. Nevertheless, RTL shareholders reacted sensitively to the pessimistic outlook and the current figures, which led to a loss of almost 5 percent for RTL shares.
The development of the streaming business is highlighted positively, but sales are still low and subscriber growth is showing signs of slowing. The launch of the RTL+ app in Germany was met with much fanfare, but there are challenges to attracting at least 10 million subscribers by 2026.
Despite the difficulties, the Bertelsmann Group reported record sales of 14.6 billion euros, which can also be attributed to the boost strategy. This strategy envisages investments of 5 to 7 billion euros by 2026 in order to significantly increase sales and earnings levels.
RTL's weak figures could have a negative impact on the stock market and the financial sector. The 5 percent decline in the value of RTL shares could affect investor confidence in the entire market and lead to losses. Bertelsmann's planned boost strategy could also lead to strong fluctuations in the industry, as the investments could have a significant impact on the financial markets.
RTL's weakness and challenges in the streaming business could also prompt other companies in the industry to rethink their strategies and focus more on adapting to changing market conditions. This could lead to increased competition and mergers and acquisitions, which would also impact the financial industry.
Read the source article at www.faz.net